top of page
![c9614b67-518f-4223-bb61-af7036e3c8ec [Converti]_edited.png](https://static.wixstatic.com/media/f7bdc2_c7f74c51e2c54f5c9b6d2491bafc7504~mv2.png/v1/fill/w_127,h_90,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/f7bdc2_c7f74c51e2c54f5c9b6d2491bafc7504~mv2.png)
Minimiser l'empreinte carbone
Geolocation-based communication targeting
To limit the environmental impact of participant travel, we focus our communication campaigns exclusively on areas served by low-carbon transportation. This strategic choice of proximity allows us to build a predominantly local participant base.
Some numbers :
- 72% : This is the proportion of our participants traveling less than 100km from our races in 2025.
- 17% : Proportion of runners' journeys made using active transportation (walking, cycling, e-biking).
- 26% : Proportion of journeys made using public transportation (metro, tram, bus, train, etc.).
1
En cours de rédaction
See other responsible actions
bottom of page