Event Licensing

We create successful sports partnerships and work with brands, venues and events looking for the ideal license package

At OC Sport we aim to develop sports properties by combing our experience and knowledge of the sports industry, and our commercial know-how. We advise, negotiate and manage rights packages for brands and other rights holders.

01UTMB International

Working with Autour du Mont-Blanc, OC Sport created UTMB® International, an independent company whose mission is to support the creation of new major trail running events that are open to all, and organised with the highest quality standards established by UTMB® Mont Blanc. This involves working with event organisers and territories around the world in a quest to continually develop the sport and break new boundaries.

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02Tabarly and Pen Duick

Eric Tabarly is the father figure of French ocean racing and his passion for sailing lives on through the Tabarly brand.

Pen Duick was the name of Tabarly's first sailing yacht, as well as his five yachts that followed. OC Sport's French subsidiary, OC Sport Pen Duick, is today the guardian of the Pen Duick and Tabarly brands and ensures that any activation is reflective of the values of innovation and victory.

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03Haute Route

OC Sport launched the Haute Route cycling series in 2011 to provide riders with the opportunity to experience unique routes and legendary climbs in a peloton of passionate cyclists. Built on that same successful model and expertise, in 2019 the Haute Route launched the first of its licensed events in Oman, Mexico, and China. OC Sport now consults with these local event organisers to ensure the same world-class standards established by the first pioneering Haute Route event in the Alps are replicated around the world.

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Get in touch with us to find out how we can work together