Offshore sailing and the benefits to host venues
10-10-2019 - Blog
What determines whether the benefits of hosting a major sporting event outweigh the costs? OC Sport’s CEO Herve Favre insists that sailing - and in particular offshore sailing - presents an accessible option to host venues who want to see a measurable return on their investment without breaking the bank.
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Cycology of Business #6: Finding your purpose by Patrick Merle
10-09-2019 - Blog
What happens after you register for an Haute Route? The journey starts and the process begins. Most importantly, this is a time when athletes can ask themselves the purpose of their respective adventures.
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Reach New Heights: A new brand position as the Haute Route prepares for the future
04-09-2019 - Blog
As the Haute Route cycling series continues to expand its offering to amateur cyclists it faces a series of challenges, not least how it can continue to expand its client base and remain relevant in line with the events growth.
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Cycology of Business series #3: A growth mindset
04-06-2019 - Blog
In this months Cycology of Business article, learn more about the "growth mindset" and how developing a different mindset that focuses on the process of training like an Haute Route rider can help you achieve the outcome of successfully riding an Haute Route
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Cycology of Business #2: Pacing to your own victory.
09-05-2019 - Blog
Few participants undertake an Haute Route event without a goal. For some that may simply be to finish within the stipulated cut-off time while for others it may be a placing, or possibly even winning the event.
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Going the extra miles… The rise of Ultra-Trail running
29-04-2019 - Blog
A standard full marathon is 26.2 miles and to complete one requires hard work and dedication. But what drives runners to go even further?
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Introducing the “Cycology of Business”
11-04-2019 - Blog
The “Cycology of Business” will explore the benefits of an Haute Route event as a valuable investment for any business manager. It will discuss the power of motivation, techniques and approaches to develop resilience, how to set appropriate and manageable goals, the influence of the mind, the formation of new routines, and the value of shared experiences.
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Business in the Saddle
06-03-2019 - Blog
An increasing number of executives are heading out on two wheels to talk business and socialise with like-minded clients, potential investors and employees. But can a day in the saddle really create a bonding experience that endures?
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Tips for approaching a company rebrand
17-01-2019 - Blog
There are a multitude of reasons for choosing to rebrand your company. No matter the motive, deciding it’s time to rebrand is not something to underestimate.
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